Jenkins Dentistry for Kids

Developed a visual brand identity for this new pediatric dentist practice including logo design, creative concept for brand imagery and messaging, business collateral and website design.

Jenkin’s color palette was created by sampling various children’s books from the 1950’s. Needing to appeal to parents as well as children, the image strategy revolved around vintage toys with pop culture ‘punch’ phrases from iconic children’s tv shows, books, etc.

2020-2021 | Concept, Design, Writing

Jenkins Dentistry for Kids | Logo

Letterhead, Business Card and No. 10 Envelope Options

Round 1 | view the pdf

Letterhead, Business Card and No. 10 Envelope (Final Round)

view the pdf

Jenkins Dentistry for Kids | Letterhead and No. 10 Envelope

Final Selection

Jenkins Dentistry for Kids | Branded Collateral

from left to right, top to bottom – Note Cards (inside/outside flat), Appointment Card Front and Back, Reminder Postcard (front and back), Patient Referral Card (front and back).

2020 – 2021 | Creative Concept, Headlines, Design

Jenkins Dentistry for Kids | Website–Home Page

Jenkins Dentistry for Kids | Website–About Us and Why Jenkins?

Jenkins Dentistry for Kids | Website – Why Pediatric Dentistry, Services and Blog

Jenkins Dentistry for Kids | Brand Standards Guide (Selected Pages)

view the pdf